ReserveGroup are very proud to be Central Otago's website partner. As well as a major District Development website currently under construction, the ReserveGroup team designed and built the new Central Otago Regional Identity website. The Central Otago brand is a stirring one, with a powerful brand story and huge buy-in from local businesses and organisations. The Regional Identity website seeks to further promote this relatively young brand, encouraging more and more residents to align themselves with the brand and celebrating the unique characters and characteristics of the region that embody the brand story.
The website includes subtle uses of moving Flash - such as the beat of the wings of the native falcon in the brand mark or a rotating slideshow of images which invites you to view website videos of the beautiful contrasting seasons in Central Otago.
The website also includes an e-Store, selling quality branded merchandise, such as 100% Merino Wool clothing. A ReserveGroup e-Store is incredibly simple to manage and maintain. Easily add new products, amend text and product images, manage inventory levels and freight, produce revenue and sales reports and obtain secure Credit Card payment online - payment can even be directly deposited into your bank account.
The website also includes downloadable PDF resources such as Brand User application forms.
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